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Stay Warmer Longer with High-Tech Apparel

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Coldgear® Infrared from Under Armour Incorporates Space-Age Technology and Innovative Materials
 
By the time this magazine is available at your local Dunham’s Sports store, the Midwest is heading toward the coldest months of the year. The frigid temperatures, however, don’t have to deter you from pursuing your passion: skiing, snowboarding, ice fishing, heck, even golf if there’s no snow on the ground. And while sport-specific apparel has been available for these outdoor activities for many years, today’s technology is designed to keep you warmer longer, without being bulky. One such product available at Dunham’s Sports is the new Coldgear Infrared line from Under Armour.
 
“Our Coldgear Infrared is ideally suited for any snow sport. It’s lightweight and it’s not bulky, meaning it’s not cumbersome, thereby providing full range of motion,” said Brendan Hanley of Under Armour.
 
Coldgear Infrared products go well beyond the compression products favored by many cold-weather outdoor enthusiasts. It features a soft, thermo-conductive coating on the inside of the garment that absorbs and retains body heat. Then, by taking advantage of a print format also incorporated into the inner layer of the product, the absorbed heat is redistributed evenly, keeping wearers warmer longer.
 
“Perhaps the best analogy I can use to explain our Coldgear Infrared technology is a ceramic coffee mug. Compare that coffee mug to a paper or plastic one and I’m sure you’ll agree the coffee stays warmer longer in a ceramic mug because of the heat-transference aspect of ceramic,” Hanley explained. “The thermo-coating we use on our Coldgear Infrared has ceramic particles for the same reason.”
 
Advanced Aircraft Technology
 
If ceramic doesn’t exactly sound high-tech, keep in mind that numerous military aircraft and the Space Shuttle feature ceramic coating on their outer skins. The ceramic coating absorbs infrared waves, a kind of heat. On the Space Shuttle, the ceramic tiles also insulate the aircraft, ensuring the heat buildup during re-entry is kept away from the aircraft’s interior.
 
While traditional cold-weather gear is designed to trap body heat, Under Armour’s Coldgear Infrared goes a couple of steps further.
 
“In essence, our Coldgear Infrared garments becomes living things. They absorb the heat generated by the wearer and redistribute it, creating what we call a ‘microclimate’ inside the material,” Hanley added. While the weather may be near freezing, you can be comfortably warm, enabling you to pursue your passion for longer periods of time.
 
Start With A Solid Base
 
Dunham’s Sports carries a variety of Coldgear Infrared products. For ultimate warmth, we recommend beginning with a baselayer that includes leggings and a fitted mock turtleneck or crew neck shirt. These baselayer items sit close to the skin without the squeeze of compression apparel. They are lightweight, feature four-way stretch material for maximum flexibility and anti-odor technology to prevent the growth of odor-causing microbes. They also feature a moisture transport system that wicks perspiration away from the skin, further enhancing comfort.
 
From this base, your choices are endless and sport-specific. For example, for those of us who wish we could golf year-round in the Midwest, Under Armour offers Coldgear Infrared quarter-zip jackets. They deliver all of the features and benefits of the baselayer, plus add technology to repel water and block the wind. (PGA professional Hunter Mahan wears these products during the early and late part of the season. They’re also ideal for play during the British Open.)
 
The company’s shell jackets and snocone pants are ideal for any type of snow sports: snowmobiling, skiing, snowboarding, etc. Available in a wide variety of colors, including camo, the pants are 100% waterproof and feature fully taped seams to prevent moisture from seeping through. They are specifically designed to deliver maximum warmth where the body needs it (more in the seat and knee areas, for example) and can withstand 10,000 mm of rainfall (nearly 394 inches) in a 24-hour period.
 
The shell jackets, meanwhile, can withstand 20,000 mm of rainfall in a 24-hour period and feature a RECCO® avalanche rescue reflector to keep the wearer safe in an emergency. It also features a helmet-compatible hood with a back zip expander, ensuring the hood lies against your head, whether you’re wearing a helmet or not.
 
-Ski Bum
 
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