High-Tech and Bold Colors Come to Golf Apparel
A s snow relinquishes its grip on the Midwest, we’re finally seeing some color: green on our lawns, red on robins’ breasts and a rainbow of bright colors in Dunham’s Sports golf apparel offerings.
“For 2013, we’re seeing an explosion of color, with more prints on shirts and bolder colors, making it easier for fashion-conscious golfers to mix and match,” said Scott Taylor of Under Armour.
That sentiment is echoed by Michael Zampini of Callaway Apparel.
“A big trend for spring is color. We’re seeing a big push to heathered fabric,” Zampini said. “People want to have the right apparel on the course. They want their apparel to fit and have it look and feel like they belong on the course, whether they actually do or not.”
Finding the right golf apparel is no problem, since Dunham’s Sports carries a wide assortment of styles from the leading brands, including the aforementioned Under Armour and Callaway, as well as Adidas, Canyon Creek, FootJoy, Nike, PGA Tour and TaylorMade.
Like your golf clubs, today’s golf apparel is high-tech, with special materials designed to keep you comfortable year-round.
During the early and later parts of golf season, the key is staying warm and the brands available at your local Dunham’s Sports have you covered.
“Layering is extremely important to heat retention. Our HeatGear® compression products keep you warm without being bulky,” Taylor said.
That approach changes for the summer, when the objective is to keep you cool.
“We build our brand around all-performance fabrication, with moisture-management products that keep golfers cooler in warm weather,” said Roddy Millichamp of PGA TOUR.
“Every brand offers a polo shirt that wicks moisture. At Callaway, we go one step further, with a shirt that features a ventilated back panel. The difference it makes is significant,” Zampini said.
Helping keep you cool is a given. Many manufacturers also offer odor-resistant technology and a level of protection against the sun’s damaging ultraviolet rays. Think about it: today’s golf apparel keeps you cool, fresher and protects your skin!
Most of the products mentioned in this article are also available for women. In fact, PGA TOUR kicked off its Ladies Tour line this year.
“This is a great-looking lineup that doesn’t have to be worn strictly on the course,” Millichamp said. “It includes shorts, skorts and capris. The bottoms hook up with sleeved and sleeveless tops and offer the same high-tech functionality of the men’s line.”
Spring, summer and fall, Dunham’s Sports has the serious golfer covered with apparel specifically designed for the season. These are the same products worn by PGA players and available to you at terrific prices, meaning there’s more money left over for additional rounds or new clubs.
See you on the links!